A UK law firm website with us is quoted on the same published Essential, Practice and Authority amounts as healthcare — from £1,995, £2,950 and £4,500 — capture date 12 August 2026. There is no legal-only SKU. Skip this if you need case-management software or guaranteed ‘best solicitor’ rankings.
Why do law firms use the same tiers as healthcare?
Because we have not published a separate legal SKU. Inventing one on this page would contradict pricing and open data. Essential from £1,995 fits a single-office firm or small chambers site. Practice from £2,950 covers a full practice-area set, location pages and copy. Authority from £4,500 is multi-office or multi-discipline with local SEO and AEO. The legal industry page shows those same amounts.
| Tier | Published amount | Typical firm fit |
|---|---|---|
| Essential | from £1,995 | One office, a few practice areas, SRA-safe brochure plus enquiry. |
| Practice | from £2,950 | Deep practice-area pages, locations, copy, local SEO foundations. |
| Authority | from £4,500 | Multi-office, heavier AEO, more people pages. |
Scope still moves the quote inside a tier: twenty practice areas is not five. We will not pretend a national PI factory is Essential.
What does SRA-safe actually mean on a website?
It means no misleading success rates, no guaranteed outcomes, no fake reviews, and testimonials that meet publicity rules. It means the SRA number and regulatory statement are findable, not buried. It means we will not wrap prohibited claims in FAQPage so that Google or ChatGPT repeats them. The firm still owns the legal meaning of its copy. We own the structure: question headings, extractable answers, Person authors for fee-earners who actually exist.
If you need aggressive claims to compete with comparison sites, we are the wrong agency. That is a skip, not a negotiation.
Which pages drive cost?
Practice-area pages that answer how people search (“conveyancing solicitor in [town]”, “employment solicitor for settlement agreements”). People pages with regulator numbers. Office pages that match Google Business Profiles. Guides only when they are unique — not 400 city clones. Schema as one @graph, not five competing blocks. Check the live site with the schema checker.
Case-management, client portals, e-signing and legal aid forms are out of scope unless they are a simple link. Budget those with your software vendor.
When should you not hire us for a law firm site?
Skip a paid build if a partner will not approve copy for months — the site will stall and the fee will not fix governance. Skip if you only want directory profiles (Google, Justia-style listings) and no owned pages. Skip if the real problem is intake staffing, not the website. A beautiful enquiry form that nobody answers is not an AEO problem.
How do you compare legal web quotes?
Ask whether prices are published, whether they sell you a CMS they lock, who writes SRA-sensitive copy, and whether they guarantee rankings. Compare our tiers to theirs as a table, not a vibe. Related: choosing an agency, in-house vs freelancer vs agency, proposal.